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Wurlitzer Juke Boxes

March 4th, 2011

Wurlitzer Juke Boxes

Wurlitzer Juke Boxes

Occam's Razor provides a rule of 700 years of great importance for modern inventors – kiss is just a new twist on a theorem Ancient

By: Geoff Ficke

Most of us are familiar with the colloquial term "keep it simple stupid" or KISS. The term, often used derision by the pan-more complex analysis of a problem, is part of the current idiom. The assumption that simplicity is the preferred route to successfully discover the answer to a particularly complex issue is in fact based on a theorem of 700 years old philosophical: Occam Razor.

William of Occam was a Franciscan monk in 14th century England. Its premise, after careful consideration of complex issues relating religion, philosophy and science is that the road to respond to difficult problems in establishing a clean sweep of the complex, alternative proposals dense and stay with the simplest, most obvious answer. The simplest choice among a menu of options is usually the best way to understand and decide the proper course to take to solve a problem.

Occam's Razor, or as we call modern, "Keep it simple stupid" is a rule that has proved timeless in finding answers to the great open questions of trade, science and philosophy.

The great American designer Raymond Loewe, was once asked: what was the perfect shape for improving the design? M. Loewe, the designer of the Wurlitzer jukebox, the Avanti Studebaker and dozens of others tend to make consumer products thought for a moment and replied: "egg". He noted, "The egg is round, oval, oblong, spherical is variable from one end to the other, yet remarkably strong and fragile." The simple shape of the egg has been invaluable for its creativity in the face of new design ideas.

Note the lines in the automotive more traditional world. In 1963, Jaguar XKE is the only car included in the collection of the Museum of Modern Art in New York City. Collectors still admire the beautiful profile of this car the beauty of the coach down the shoulder, and the simple, almost minimalist lines of his hat. Bugatti, Packard, Rolls Royce and cord are just some Examples of works of art that used a rolling underestimated, simple but elegant approach to present a timeless beauty in the form Auto.

The world is so full of simple solutions to problems that had already been considered difficult that we now take for granted. The zipper is an excellent example. The ability to quickly dress and undress, to construct clothing with utility and savings fabric style and fabric designs and more functional clothing has been prevented for most of history the question of the closure. Pieces of leather, chains, cuff crude stays and various other primitive devices were used to close a jacket or a coat and trousers. Several closures have been invented over the centuries, but perfection and the invention of the zipper just revolutionized art and trade of apparel production.

The Post-It Note, trombone, basic pistol, the Bic pen, fire, wheel, nylon, champagne Chocolate, printing and a myriad of other inventions that seem so simple and logical today were designed to "keep simple things stupid. "Many wealthy millionaire is not because a new algorithm, or the design of the spectrometer peak, but because they have found a way to improve daily life.

Razor Occram not also apply advanced scientific and industrial problems. It is used most often unknowingly, to this day in the world of high technology. However, inventors and the entrepreneurs seeking to commercialize their idea, the simple assumption contained in this 700-year assumption gives valuable advice. The answer you seek is probably close, almost certainly contained in the experience of your life.

My consulting firm , Duquesa Marketing, reviewed over 600 products, inventions and services last year. I remain amazed at the creativity of today's existence. Very few of the 600 will succeed commercially. Many variables impact of potential product market success. Nevertheless, a good third of these reviews exciting elements contained creative and marketable. Invariably, these good candidates for market acceptance included the principles of Occam's razor. They provided simple, required characteristics and / or services that meet the needs.

Please feel free to contact me to discuss section or project of interest to you. I'm a serial entrepreneur and love to share creativity with like-inventors mind. Geoff Ficke, 859-567-1609.

About the Author

Geoff Ficke has been a serial entrepreneur for almost 50 years. As a small boy, earning his spending money doing odd jobs in the neighborhood, he learned the value of selling himself, offering service and value for money.

After putting himself through the University of Kentucky (B.A. Broadcast Journalism, 1969) and serving in the United States Marine Corp, Mr. Ficke commenced a career in the cosmetic industry. After rising to National Sales Manager for Vidal Sassoon Hair Care at age 28, he then launched a number of ventures, including Rubigo Cosmetics, Parfums Pierre Wulff Paris, Le Bain Couture and Fashion Fragrance.

Geoff Ficke and his consulting firm, Duquesa Marketing, Inc. (www.duquesamarketing.com) has assisted businesses large and small, domestic and international, entrepreneurs, inventors and students in new product development, capital formation, licensing, marketing, sales and business plans and successful implementation of his customized strategies. He is a Senior Fellow at the Page Center for Entrepreneurial Studies, Business School, Miami University, Oxford, Ohio.

CAPEHART AND WURLITZER JUKE BOXES AND SCOPITONE.MP4

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